MLB Design System

Following a visual rebrand by MLB, it became evident that the digital landscape comprising Apps, Websites, and Connected Devices lacked a cohesive design system or style guide. Each platform, including different devices, had its own interpretation of how to present essential elements such as schedules, scoreboards, and statistics.

Collaborating closely with development and design teams, I conducted a thorough audit of all digital properties and initiated the creation of a foundational style guide for a unified design system. Weekly meetings were held with each team to review their iterations of key elements, allowing for iterative adjustments to the style guide. Additionally, I established guidelines for design system components to ensure consistency across platforms. This effort resulted in MLB adopting a consistent approach to presenting various elements including stats, schedules, scoreboards, tickets, live games, video feeds, and more.